
Playgroup is where dogs learn how to be dogs.
OUTDOOR PLAY MATTERS
Fresh air, space, and room for the zoomies. Dogs need to move.
They need to run, sniff, chase, splash, wrestle, stretch out, and feel the world under their feet. Our outdoor play yards give them the space to do that in a way most dogs do not get in everyday life.
But outdoor play does not mean chaos. Our handlers are actively involved throughout the day — watching body language, managing stimulation levels, interrupting pressure, rewarding recalls, and helping dogs return to a calmer state when excitement gets too high.
The goal is not to exhaust dogs into silence. The goal is to give them a healthy outlet, build better social skills, and help them come home fulfilled and settled.
STARTING YOUNG
Puppies benefit enormously from starting early.
Once puppies are appropriately vaccinated and cleared to join us, playgroup can become one of the most valuable parts of their development.
Early socialization is not just “letting puppies play.” It is helping them learn how to greet politely, recover from being corrected, respect space, soften their approach, respond to people, and build confidence around different dogs, sounds, movement, and environments.
A puppy who learns these skills early has a much better chance of becoming an adult dog who can read the room.
That is why we do not throw puppies into the deep end. We guide them carefully, pair them thoughtfully, and help them build confidence through successful experiences.
FEARFUL OR UNSURE DOGS
Confidence is built through the right kind of exposure.
Some dogs arrive unsure, sensitive, or worried. That does not mean they cannot benefit from playgroup. It means the environment has to be managed correctly.
We do not force interaction. We do not flood dogs. We do not “make them get over it.”
Instead, we give nervous dogs space, choice, calm social partners, predictable handling, and repeated positive experiences. Over time, many dogs begin to soften. They start sniffing more. They move with more confidence. They choose to engage. They learn that other dogs are not automatically overwhelming and that handlers will help them if they need support.
That is confidence-building. Not pressure. Not correction. Not fear.
WHY CONSISTENCY MATTERS
The longer dogs are with us, the better we know them.
One of the most important parts of our program is consistency.
Our dogs come on regular weekly schedules. They ride familiar routes, see familiar handlers, and play with dogs we know well. Over time, we learn their friendships, triggers, preferences, thresholds, play styles, and subtle changes in behavior.
That is also why many dogs stay with us for years.
We do very little advertising because once a dog becomes part of the program, they tend to stay. Many of our families have trusted us through multiple dogs, and some are now on their fourth generation with Southlake CritterCare.
That kind of history matters. It means we are not just filling spaces. We are building long-term relationships with dogs and the families
who love them.
STAFF CONTINUITY
Familiar people make dogs feel safer.
Dogs notice who handles them.
Low staff turnover matters because dogs relax when the people around them are familiar, predictable, and skilled. Our handlers get to know the dogs’ personalities, quirks, habits, friendships, and warning signs.
They know which dog needs a softer introduction. Which dog gets silly around water. Which dog needs help slowing down. Which dog likes to work for recalls. Which dog has a best friend. Which dog is having an off day.
That level of familiarity cannot happen in a revolving-door environment.
FEAR-FREE METHODS
Fear-free methods only.
We do not use aversive methods, intimidation, leash corrections, yelling, or physical punishment.
Dogs learn best when they feel safe enough to think. Our approach is built around positive reinforcement, trust, repetition, and clear guidance.
We interrupt unwanted behavior by teaching dogs what to do instead: come when called, check in, redirect, pause, settle, move away, try again.
That is how dogs learn self-control without losing confidence.

Door-to-door transport
Every dog is picked up from home and dropped back home by around 2:30, so owners are not building their day around daycare logistics.

One-dog-at-a-time introductions
New dogs are introduced one dog at a time so body language, confidence, and compatibility can be observed clearly.

Detailed assessment
Each greeting is videoed and followed by a written report so owners understand what we observed and what it means.

Low ratio, real involvement
At about six dogs to one person, handlers can observe, interrupt, redirect, and guide rather than simply stand by.

Fear-free handling
We do not use aversives. Dogs are guided through trust, consistency, and clear positive redirection.

More than play
Recalls, nose touches, downs, enrichment, and thoughtful handling make the day about better habits, not just activity.
HANDS-ON GUIDANCE
We do not just watch dogs. We work with them.
Throughout the day, we reinforce recalls, nose touches, downs, and, where needed, place. Those skills let us redirect behavior positively, support better choices, and help dogs learn how to function more successfully in a group.
This is especially valuable for puppies. Exposure alone is not enough. Puppies need thoughtful, repeated guidance in an environment where adults are paying attention.
Fear-free is the standard here. No aversives, no intimidation, no harsh corrections.
THE RESULT
Home by around 2:30, fulfilled and ready to rest.
By the time your dog is dropped off at home again, they have had safe transport, structured interaction, fear-free guidance, mental engagement, and physical activity. For many dogs, that means coming home happy and sleeping the rest of the afternoon.
Playgroup Packages
4 PACK
(1 play x week)
$167
$41.75 x session
$326
Save $26 p/mo
Dog
$475
Save $53 p/mo
8 PACK
(2 plays x week)
$326
$40.75 x session
$631
Save $73 p/mo
$891
Save $165 p/mo
12 PACK
(3 plays x week)
$473
$39.42 x session
$920
Save $136 p/mo
$1346
Save $238 p/mo
*All packages have a 35-day expiry from 1st use. Credits will be used during their sleepovers on their regularly attending playgroup days. Savings are based on a pay-as-you-go rate of $44.
Other Services
GROOMING
Our Playgroup pups have the option to schedule a grooming session with our talented team, Jamie, Tiffany, and Emma, who all specialize in keeping dogs comfortable, happy, and looking their absolute best.
From full grooming sessions to bathing, brush-outs, and our quick “freshen up” treatments, we offer a variety of services to keep your pup clean, refreshed, and feeling great after a fun day of play.
Whether it’s a full pamper or just a little tidy-up, we’ve got them covered. Contact us for more information or to add a spa day to your pup’s visit!
BOARDING
Our boarding is exclusively available to dogs who are part of our Playgroup program. Because every pup in our care has been assessed and is already familiar with our environment, we’re able to provide a safe, social, and low-stress stay for everyone.
Boarding is offered by request and reserved for our Playgroup pups only. If you’re new to us, we recommend taking a look at our Boarding page to learn more about the process and see if it’s the right fit for your dog.

